Printing Business Plan

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The design really had a great effect with the brushed aluminum and looked great in their gallery,” says Justus. According to Justus, part of the company’s plan moving forward with wide-format printing and cutting is to utilize it for packaging prototypes.

“We are currently installing a Bobst diecutter and are looking for a folder/gluer so we can expand into the folding carton business to increase our offset printing for our two 40” presses.” Sandy Alexander Inc., Clifton N.

“The project we are most proud of was for Crystal Bridges Museum of American Art.

We printed signage for one of their exhibits where we printed direct to brushed aluminum and used opaque white for the type.

“Vinyl runs differently than poster paper and that runs differently than PVC.

We include 14 rigid substrates and 12 roll substrates as part of our ‘House’ offerings along with the custom substrates that we produce as needed.”One of the most eye-catching jobs they did was a unique two-sided art piece that was printed on clear PVC with white ink to give it a three-dimensional look.Originally founded as a newspaper and commercial printer, J-C Press has evolved over the years, moving away from newspaper publishing in the 1930s to focus on commercial printing.In 2009, the current owner and president, Pat Mc Dermott, decided to expand the company’s service offerings and move into wide-format printing.(View a brief video that was included as part of Guy Gecht’s opening keynote during the recent EFI Connect conference here: Ol9u5d1f I).“Our ability to utilize additional services – not just wide-format printing – such as direct marketing, direct mail and our other services in conjunction with wide-format printing, has helped us tremendously,” Graff points out.The biggest challenge the company has faced in the past 12 months has been the substrate side of the business and what substrate to use for each application.“There was definitely a learning curve coming from the offset world, where we primarily print paper and a few plastics.Currently, J-C Press operates a Mutoh Valuejet 1638X roll printer, an Esko Kongsberg i-XL Multicut router and a GFP wide-format laminator.“We were looking for ways to diversify our offerings and find growth opportunities in a mature printing market,” says Mc Dermott.With the addition of wide-format capabilities, the company has been able to grow its wide-format sales by 4% to 5% per year.“As our customers are pressed to meet tight deadlines and contain costs, we focus on researching and investing in state-of-the-art technology, and keeping a watchful eye on how best to tighten-up our workflow to drive efficiency.Being better, faster and more efficient is what gives us our edge.” Founded in 1859, Owatonna, Minn.-based J-C Press is the oldest operating business in Steele County.


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